The future of Tiktok in the United States is once again on the line. Following years of debates over whether to ban domestic apps, the deadline for the company to sell or transfer assets to non-Chinese owners is approaching on April 5th. Donald Trump has stated that his administration is nearing a deal with the app.
A few potential buyers have expressed interest in acquiring the immensely popular social media app. Reports have surfaced suggesting various deals, such as investments from Trump-friendly venture capital firm Andreessen Horowitz and bids from Amazon. In January, the president signed an executive order extending the ban or sale deadline to April. Despite his recent remarks expressing his desire to see Tiktok continue operating, the future for Tiktok and its 170 million US users remains uncertain.
In light of imposing sweeping tariffs on numerous countries, including China, Trump hinted during an Air Force event that trade penalties could be eased if the Chinese company owning Tiktok agrees to the sale.
Bytedance has stated that they have no intentions of selling the app, with court filings deeming the sale “simply impossible.” Bytedance and Tiktok have not responded to requests for comments.
The notion of banning Tiktok was first raised by Trump in 2020, citing national security risks posed by Chinese-owned apps. The issue garnered bipartisan support, leading to Congress overwhelmingly voting to ban the app last year. In January, the US Supreme Court sided with Congress, upholding federal law calling for the sale or ban of Tiktok. The original deadline was set for January 19th.
On the eve of the deadline, Tiktok ceased operations with a message stating, “I’m sorry, but Tiktok is currently unavailable.” Apple and Google also removed the app from their stores to comply with federal law. The social media company expressed gratitude that President Trump was willing to work towards a solution to bring Tiktok back online.
On his first day in office, Trump extended the deadline for the ban or divestment of Tiktok to the 75th. The looming deadline is now fast approaching.
Initially proposing a ban on Tiktok, Trump later joined the app and amassed millions of followers while campaigning for the presidency. He previously vowed to support Tiktok’s presence in the US and has endeavored to fulfill that promise.
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Recent reports from CBS suggest that Trump is considering final proposals for Tiktok, including bids from various investors in private equity, venture capital, and the high-tech industry. Investors like Blackstone and Oracle are among those interested in acquiring Tiktok. Oracle, co-founded by Trump’s ally Larry Ellison, has been eyeing Tiktok’s profitable stake for years.
Analysts believe that it is highly unlikely for Tiktok to face another ban. Speculations point towards a potential sale or another form of expansion. The key question revolves around whether the algorithm will be included in the sale, as Tiktok without its algorithm would significantly impact its power and appeal.
Source: www.theguardian.com