Favoritism is a result of our individual preferences for certain colors, tastes, faces, and places, which are influenced by our evolutionary past.
Studies show that we tend to prefer lighter shades associated with positive things like the sky and water, while we dislike darker shades linked to dirt and disease.
Our preferences for geographic environments are also influenced by our ancestors’ survival instincts, favoring locations with a balance of habitat, resources, and views. Additionally, we find symmetrical faces more attractive, as they may indicate healthy genes.
Cultural influences and personal experiences further shape our preferences. Growing up, we are often asked to name our favorite colors, countries, or movie stars, leading us to consider what is personally meaningful to us.
Our favorite things serve as shortcuts for decision-making, making choices like dinner reservations, vacations, and entertainment easier. However, relying on favorites can hinder open-mindedness and exploration.
In relationships, favoritism can cause inequality and division, as seen when parents or bosses show preferential treatment.
This article explores the question “Why do we choose favorites?” posed by Heath Bowen.
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Source: www.sciencefocus.com