Goodbye, summer. A new trend on TikTok is all about being low-key, a far cry from Charli Xcx’s party vibes.
Content creator Jules Lebron is sharing tips on how to exude modesty and thoughtfulness in various life situations.
To stay humble, Lebron advises being well-groomed at work and avoiding flashy outfits during interviews. She emphasizes the importance of subtlety and consideration.
Lebron’s TikToks offer advice on staying modest in different scenarios, like family travel, picking up forgotten items, and attending events in a low-profile manner.
The trend satirizes the performance of femininity and Gen Z’s obsession with understated luxury, preferring quiet displays of wealth.
Lebron encourages maintaining a low-key attitude even when running errands while hungover, emphasizing simplicity and not overdressing.
The trend has garnered attention from brands like CVS, Elf Cosmetics, and Delta, appreciating the message of quiet elegance and understated style.
Others on TikTok are joining in, offering tips on staying discreet in various situations like dining out and celebrating engagements.
The term “demure” refers to modesty and shyness, highlighting the trend’s focus on behaving with restraint and seriousness.
Modest dressing may signal a shift from the carefree summer vibes as fall approaches, inviting cozy cashmere sweaters and thoughtful style choices.
Source: www.theguardian.com
