TikTok has rolled out updates that enhance the app experience for viewers on tablets and foldable devices, the company announced Monday. The app has been optimized for larger screens, so viewers can now experience a crisper video feed, streamlined navigation bar, and orientation support.
With the new update, users will see a polished video feed that “presents content more clearly.” Additionally, navigation bars at the top and bottom of the screen provide easy access to app features and tabs.
The app now works in landscape or portrait orientation. Today’s announcement comes a year after TikTok began testing horizontal full-screen mode on mobile worldwide. TikTok is already pushing further into YouTube territory by rolling out landscape mode on larger devices and supporting longer videos. The company’s support of long-form content makes it sensible to enhance the viewing experience for users watching things like cooking demos and beauty tutorials on tablets. The company hopes this new mode will persuade people who normally watch YouTube on their tablets to spend their time on TikTok instead.
“While most people already know and love TikTok on their mobile devices, we know that many people prefer accessing TikTok on larger screens and foldable devices,” the company said in a blog post. “Whether you’re looking for the latest cooking trends or searching for the latest soccer highlights, we’re excited to share that TikTok is now even more optimized for tablets and foldable gadgets.”
TikTok’s optimization for foldables and tablets comes at a time when one of its main competitors, Instagram, still lacks an iPad app. By rolling out updates to its app experience on larger devices, TikTok can surpass its mobile-first approach at a time when competitors are still lagging behind.
Source: techcrunch.com