You might have come across videos online featuring Donald Trump and Elon Musk. These clips recreate iconic scenes from shows like Breaking Bad. Additionally, you may have seen footage of them dancing to the classic hit “YMCA” at the Great Year Day Party.
The catch is that while one of these scenarios actually took place, the other is a fabrication created using artificial intelligence (AI). You may recall both events, but can you tell which one is *?
In psychological terms, the “source monitoring framework” illustrates how we identify the origins of our memories.
This framework treats the source of a memory as a cohesive unit of information, encoded alongside other elements of our experiences.
However, the “tags” that denote the origins of a memory can easily fade, leaving other aspects intact.
As a result, AI-generated clips may blur in our minds with actual events, which is a growing concern as the quality of AI videos continues to improve.
This dissociation between memory content and its origin is a common occurrence. You may recognize the actor on screen, yet find yourself unable to recall any other films or shows he has appeared in.
Such memory lapses help elucidate how “false memories” can easily form, as demonstrated in studies by Professor Elizabeth Loftus.
Her research indicates that when certain ideas are suggested to us, we may foster them in our own minds but later forget their original source, leading us to confuse them with genuine experiences.
According to Loftus’s findings, AI can easily plant numerous false memories in our minds, particularly when we consume artificial content in environments similar to those where we consume authentic news.
This raises critical questions about how to label AI-generated content and how to help people remember that it is fictional.
*For clarification, the dance at the New Year’s Eve party was indeed real.
This article responds to the inquiry (posed by Christopher Wiley of Birmingham): “Does artificial intelligence give us false memories?”
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