CThrongs of J-Pop enthusiasts gathered outside John Cain Arena on a scorching 36-degree Melbourne night, flaunting their iconic green wigs. However, the blistering heat wasn’t a concern for Hatsune Miku, the night’s star attraction who is digitally animated and doesn’t sweat. The 16-year-old ‘Vocaloid’ virtual pop sensation embarked on her inaugural Australian tour.

As followers are well-informed, Miku is the avatar of a 157 cm tall teenage girl with distinctive green pigtails. She is the representation of a collection of voice samples created using Yamaha’s Vocaloid speech synthesis technology by Krypton Future Media. Users input lyrics and melodies, which are then “sung” by the sampled audio (portrayed by actor Saki Fujita as Hatsune Miku). While some Vocaloid producers fine-tune their software for realism, others cherish its artificial essence.

Inside the arena, Miku came to life on an LED screen, igniting a controlled frenzy among the audience. Most attendees remained seated, focusing on synchronizing their battery-powered colored glow sticks. Miku, towering over with a mesmerizing presence, danced to a live band amid a massive lighting setup. Speaking in English with a Japanese accent, she engaged with the audience, creating an illusion of a live, spontaneous performance.

“Thank you all for making this night truly special,” she joyfully exclaimed. “I hope we had a great time.” The crowd erupted in cheers. “Until we meet again!” she signed off.

Vocaloid tracks have gained popularity in Japan, often appearing on mainstream pop charts and even reaching the top spots. Billboard introduced a chart exclusively for Vocaloid, Niconico. Since its debut in 2007, Miku’s first demo, 01_Ballad, has inspired over 100,000 fan-made songs, mostly from Japan’s otaku community, known for their fervent passion for characters over celebrities. Miku’s prominence led her to open for Lady Gaga, perform at Coachella, and be remixed by Pharrell Williams.

Other popular characters based on various voicebanks include Rin Kagamine and Luka Megurine, who made a surprise appearance at Miku’s Melbourne concert, delighting fans.

While many attendees in Melbourne cosplay as Miku, some fans create new Miku designs to embody specific traits or brands. For instance, “Bunningsmiku” or “Woolysmiku.” This quirky practice aligns with the highly commercialized subculture. A recent Live Nation survey found that Asian pop fans spend 138% more per ticket and 85% purchase merchandise.

“Vocaloid is essentially a gift to the fans. It’s the fans who shape its identity,” Olivia shared. “There’s a vibrant community surrounding it that unites everyone.”

For some fans, concerts serve as an opportunity for identity exploration. Tori, 19, dressed as the gender-swapped male Mikuo, embracing their transgender identity.

“I’m transgender, but I feel more comfortable.” [dressed this way]. “I love music, I love her as an instrument, and I find the technology amazing,” they said. “I feel like a lot of nerd people, transgender people, people who don’t feel like they fit in can relate to that.”

Initially unrelated to artificial intelligence, Vocaloid software paved the way for today’s generative AI models trained on artists’ voices, often without consent. Open source pop music is on the rise. Grimes announced that AI could render artists’ voices in exchange for royalties.

Despite her perpetual teen persona and cutting-edge tech, Miku has established herself as a legendary figure with timeless hits. Fans like Kong, 36, a devotee since 2008, hold a special place in their hearts for Miku and revel in nostalgic performances of classics like world is mine.

“Miku has a special place in my heart. Before I had a job, before I had a family, before I had children, I gave birth to Miku,'' Kong reminisced, under the glow of home lights. “She embodies what you need in life when you know her, when you meet her. The song is haunting. It transcends time.”