TikTok’s tarot card reader looks at me through the screen and draws a card.

“If you’re watching this, this is made for you,” she said. And in a way, she’s right. But it wasn’t fate that brought me here, it was an algorithm.

spirituality and mysticism, Found a home online for a long timeBut with the rise of generative AI and personalized content recommendation systems, it’s easier than ever to project a sense of magic into technology.

As Arthur C. Clarke said, “Any sufficiently advanced technology is indistinguishable from magic.” Anyone who has been offered content that feels eerily tailored to them will appreciate the mysticism of algorithms. You may have wondered about omnipotence. And while there is nothing inherently wrong with experiencing a sense of wonder in the face of technological advances, or using digital technology to enhance spiritual practices, it is important to note that there is nothing inherently wrong with experiencing a sense of wonder in the face of technological advances, or using digital technology to enhance spiritual practices, but when magic and technology collapse Doing so can be dangerous.

Many religious and spiritual spin-off chatbots have emerged leveraging OpenAI’s large-scale language model GPT-4. Get BibleGPT to write personalized Christian verses, use the Jesus AI to have “meaningful conversations with Jesus Christ,” as the website claims, or talk to him about paganism. You can chat with WitchGPT.

“Welcome to the Void” invites the latest chatbot feature from popular astrology app CoStar, encouraging users to seek generated guidance for a fee of about $1 per question. Choose from a list of suggested prompts to “Ask the Stars” if they have a secret fan. “no,” That tells me (rude).

In true CoStar fashion (the app is notoriously cheeky), it scolds you for even asking the question in the first place and suggests that you should instead find gratitude for what you already have.

These examples are a little silly at best, and probably harmless. At worst, it exposes scammers who exploit the human tendency to anthropomorphize technology or gamify social media engagement algorithms to make money by fabricating a sense of insight and enlightenment.

However, there are also people among the chavs who form genuine spiritual communities and engage in witchcraft, etc. sacred traditions online. Like many subcultures, social media can be both a blessing and a curse. Group to connectHowever, it can also lead to the reduction and impurity of cultural practices.

Feminist anthropologist Dr. Emma Quilty, whose forthcoming book on magic and technology, describes a “neoliberal spirituality” that aligns with its collective focus and hyper-individualistic ideas of self-improvement. It distinguishes between things that promote

This is uncomfortably close to commercialized self-care. severed from its black radical feminist roots and was redirected to Capitalist health choices. Kirti believes that trends promoted by social media are resulting in customs becoming disconnected from the (usually Eastern) religious traditions and cultures from which they are imported, and in some cases creating an unsustainable market for products such as crystals and quartz. It emphasizes that this could lead to increased demand. white sage smudging stick.

This is not to say that it is impossible to develop meaningful spiritual communities and practices online, or that it is impossible to have deep experiences using digital tools.

I’m not interested in denying where and how people derive meaning. However, it’s important to remember that technologies such as large-scale language models and personalized recommender systems are ultimately designed to generate value from users.

Deep experience from these tools comes from us humans, not the tools. Mr Quilty said: “Sometimes something can be positive, helpful, or empowering on an individual level, but it can still be harmful at a broader societal level due to the underlying interests and obligations of those who build and implement the technology.” There is a possibility.”

In fact, mistakenly attributing magic to technology can quickly lead us into dangerous waters. It surprises us with its glossy user interface and smooth convenience, and makes us want to peek from behind the curtain at the grumpy old man holding things together with bombastic marketing language and the usual profit-driven old data extractions. It falls directly into the hands of companies that do not.

Magical thinking about technology can be dangerous when it extends to the level of policymaking. Governments and businesses alike are often quick to turn to technology as a silver bullet to complex social problems. And when the true limits and consequences of technology are ignored, e.g. Automation could worsen social inequalityor how ChatGPT did not work without stealing copyrighted material. Automated content moderation relies on exploited invisible workers – that we adopt policies that fail to cure technology’s worst woes, relegating more complex but necessary policy interventions to the background, and all eclipsed by the magical allure of technology; It will be.

Technology is not a panacea to solve social problems and, like magic, can cause great harm when misused for personal gain.