Tag Archives: midnight

Back Among Your Own: Nintendo Switch 2 Launch Revives Midnight Releases

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tThis was an era when certain stores resembled nightclubs at the stroke of midnight, filled with a long line of eager customers.

Witnessing a crowd of gamers lined up to snag the latest hardware at midnight is becoming increasingly rare. Yet, if you happen to stroll by Smyths Toy Shop on the night of June 4th, you might just experience a nostalgia-infused event.

This particular launch marks the first major gaming console release since 2020, with fans eagerly anticipating the monumental Nintendo Switch 2.

What stands out about this launch is not just the excitement in the air, but also the surprisingly small queue. Approximately a decade ago, the hype of midnight launches began to fade. With more players opting for digital downloads, the need to go out and purchase a physical copy diminished.

The Nintendo Switch 2 could become the most significant game release ever. Photo: Richard Drew/AP

Consequently, Smyths stands as the sole UK chain participating in this event. Even in the US, which is known for its consumer culture during launch days, only Nintendo’s stores in San Francisco and New York have announced midnight openings.

This is a sharp contrast to the early 2010s. Back then, thanks to the monumental success of consoles like PlayStation, Wii, and Xbox, gaming launch events for titles like Call of Duty, Halo, and Grand Theft Auto were celebrated across thousands of stores around the globe, widely publicized and expertly managed.

For instance, Microsoft’s Halo 3 launch in the US featured actors dressed as Space Marines, with Bill Gates showing up at Best Buy in Seattle. Meanwhile, the Call of Duty Ghost event in the UK at Westfield Stratford hired a drill sergeant to rally the crowd.

“My favorite was Skyrim,” reminisces Greg Weller, who served as the UK Marketing Manager at Bethesda Softworks then. “I got the specs from the game’s flagship store on Oxford Street and decorated the entire front with Elder Scroll artwork. We even installed snow machines on the roof so that snow could cascade down Oxford Street in November. There was a competition for cosplay too.”

The launch of a console was a grand event comparable to a film premiere. For instance, during the Xbox One launch in 2013, Microsoft transformed Leicester Square into a hub of Xbox branding, complete with live performances from artists like B and Katy B. Just two weeks ago, Sony commandeered the Highline Hotel in New York, creating a massive video game arcade and showcasing games to thousands of eager fans.

Such extravagant launch events not only boosted retailer visibility but also created meaningful word-of-mouth promotion and press coverage. For fans, these gatherings offered a sense of belonging. “Having grown up gaming in the 90s, we often felt ostracized for our interests,” shares Rich Thompson, now the founder of Hull’s Black Rose Studios. “But hosting a midnight launch was electric. When Fallout 4 debuted, our local store even brought in a DJ. The atmosphere was like a celebration, with hundreds of people gathered.”

However, these late-night events occasionally spiraled into chaos. “We had one store in the city center filled with people coming out of pubs,” Thompson recounted. “Rowdy patrons sometimes caused trouble. I remember a significant fight breaking out on the night of a FIFA launch.”

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Soldiers at the Midnight Release of Call of Duty: Modern Warfare 3 at Game Oxford Street, London in November 2011. Photo: Michael Bowles/Rex

In 2006, a man was tragically shot by a masked robber while attempting to claim his new PlayStation 3 during a Walmart event in Putnam, Connecticut. (He later recounted to a local newspaper how despite his injuries, he remained in the store to pick up his console.) In London, the police were so apprehensive about potential disturbances that they prohibited the PlayStation 3 Midnight Launch at all stores in the city, except for Virgin Megastore on Oxford Street.

The shift towards digital media, fierce competition from online giants like Amazon, and the devastating impact of Covid lockdowns have led to a decline in specialist high street stores. Once boasting over 600 locations in the UK, the Game retail chain now counts around 240. Data from the Digital Entertainment and Retail Association reveals that physical game sales in the UK plummeted by 35% last year.

Could the launch of the Nintendo Switch 2 signal a change? As observed with the resurgence in vinyl records and unexpected spikes in Blu-ray sales (a response to consumer dissatisfaction with ad-laden streaming services), there appears to be a growing interest in physical media.

Interest in physical games seems to be on the rise. Boutique publishers like Strictly Limited and Limited Run are releasing elegantly packaged modern and classic titles, while game cafes and retro arcades are flourishing.

Ultimately, the unique experience of launch events, the buzz, the shared joy, cannot be duplicated through online transactions.

“Dad took me to the store in the middle of the night for the Xbox release,” reminisces Thompson. “He had just wrapped up a 12-hour shift. He thought it would just be the two of us, but there was an enormous line. The staff were handing out drinks, Limp Bizkit was blasting through the speakers. As a 13-year-old, I couldn’t imagine anything cooler. I looked up at my dad and saw the excitement on his face mirroring my own.”

Source: www.theguardian.com

Beautiful Aesthetic Mask Thin Gameplay in Midnight Review South | Games

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sDevelopment cost. A long-term production cycle. Careful C-sweets that are trying to provide shareholders with reliable returns: For many reasons, big-budget video games lack original programming. Already this year we have seen the arrival of the 7th Mainline Civilization Game, the 14th entry in the Assassin’s Creed franchise, and the 27th Monster Hunter title of all the brain melting. But let’s take a look. This is a magical, authentic story with moody, hurricane-difficult imagination in America’s Deep South.

Midnight South gives a wonderfully atmospheric first impression. BL links with dim wind. It rains on the tin roof. The world is rendered in the creepy, bent details of Tim Burton’s films. Within minutes, the home of high school athlete Hazel and her mother, a social worker, are transported along the flooded river. Play as Hazel, you chase and run the boundaries with whimsical teenage wanderings across different platforms until the storms are harmonious. Then there are miles of stagnant, unfurried swamps. At one horrifying point, we explore a farm stacked with dead pigs that did not survive the typhoon.

As the main character, Hazel holds himself against this vivid and unusual world (at least for video games). With a mere flick of her wrist, a metaphysical sickle-like blade, Hazel tears through reality itself. This brave and determined young woman is a weaver, skilled at magically dispelling the unpleasant spirit that lurks in the shrilling glass bottles of her southern home. As a weaver, she can see a spectacular tapestry of a massive universe where myths, reality, time and space collide. Looking into the past, she learns the ancestors who helped her free slaves and tragic children die.




Vivid and unusual… Midnight South. Photo: Xbox Game Studio

Layout an energy-sprinting imaginative food stall in the south of midnight. The action-packed chapter whisks the action-packed chapter from Bios to chilly mountains, which feel like they’re bordering towards Appalachia. The atmosphere is thick – sometimes it becomes a little too thick. A friendly guide to this folktales is the giant catfish who speak in a clear Creole roll, especially about the classic Southern Dish Grits.

However, in actual performances, Midnight South is simply thin. With its almost linear mix of 3D platforms and close combat, the game evokes the PlayStation 2 era title. However, neither element has much personality. The brawl looks stylish and ends with a brutal finishing move where Hazel unleashes the very fabric of her wraith-like enemy presence. Truly, it lacks the depth and expressive possibilities of titles such as God’s War. The platform feels floating, from one prominently painted white shelf to another. And it just feels normative and clunky.

A team of visual artists, sound designers and screenwriters for the Microsoft-owned studio, Forced Games, created this sturdy, rustic place, but was able to be reverted with the gameplay of heartfelt smoothness. At various points, you have to escape from the vague, misty beings. However, these sequences are simple enough to lack dramatic tension. It is repeated many times throughout the approximately 12-hour period of the game, with the difficulty increasing slightly each time.

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The other loops grate when time is stacked. Clear this area of ​​decaying material (visual symptoms of land pain and trauma). Check out another lightly animated flashback. This lovingly described portrayal of Minami is rich and arrested, but the game is memorization.

All you’re left is a game where all the best ideas are optical. The Southern style of fairy tales unfolds like modern, summoning some of the whimsical and damaged beauty of 2012’s Beast of the Southern Wild, while taking on Toni Morrison’s fiction. The soundtrack is a rough collage of Howling Blues, awful folk and light-hearted jazz. Forced Game bottled a lot of Southern magic during the creation of this seemingly dangerous gambit for Microsoft, but it couldn’t take risks where it really matters.

Midnight South will be released on April 8th with £39.99 or Game Pass subscription

Source: www.theguardian.com

Atomic scientists set the ‘Doomsday Clock’ closer to midnight than ever before

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WASHINGTON – Atomic scientists on Tuesday pushed the “Doomsday Clock” closer to midnight than ever before, warning Russia's nuclear weapons actions amid the invasion of Ukraine, nuclear-armed Israel's war in Gaza, and worsening climate change on a global scale. cited as a factor causing the crisis. A disaster.

The Bulletin of the Atomic Scientists, as it did last year, set the clock to 90 seconds to midnight, the theoretical extinction point. Scientists set the clock based on “existential” risks to the planet and its people, such as nuclear threats, climate change, and disruptive technologies such as artificial intelligence and new biotechnologies.

“Conflict hotspots around the world threaten nuclear escalation, climate change is already causing death and destruction,” Rachel Bronson, the magazine's president and CEO, told Reuters. “Disruptive technologies such as AI and biological research are advancing faster than safeguards.” He added that the fact that there is no change from the previous year “does not indicate that the world is stable.”

A staff member shows the position of the minute hand of the “Doomsday Clock” in Washington, DC, on January 23, 2024. Jacqueline Martin/Associated Press

The Chicago-based nonprofit created the clock in 1947 to warn the public of how close humanity was to global destruction.

Russian massive invasion of Ukraine is set to celebrate its second anniversary next month, and tensions with the West have escalated to the most dangerous levels since the Cold War.

“A permanent end to Russia’s war in Ukraine seems far away, and the possibility that Russia will use nuclear weapons in that conflict remains serious. Over the past year, Russia has sent a number of alarming nuclear signals. '' Bronson said.

Bronson quoted the Russians President Vladimir Putin To be determined in February 2023 Suspend Russia's participation In the New START Treaty with the United States, which limits both countries' strategic nuclear weapons. The United States and Russia possess nearly 90% of the world's nuclear warheads, enough to destroy the Earth multiple times.

Bronson also referenced President Putin's March 2023 announcement regarding Russia's weapons deployment. tactical nuclear weapons Belarusian and Russian parliaments pass laws in October 2023 withdraw ratification A global treaty banning nuclear weapons testing. Russian analyst Sergei Karaganov also spoke last year about the need to threaten nuclear strikes in Europe to intimidate and “calm down” Moscow's enemies.

Israel has so far at war with Hamas According to an Israeli tally, about 1,200 people have been killed since the Gaza-based Palestinian Islamic extremist group launched attacks in southern Israel in October 2023. More than 25,000 people have been killed in the Israeli military offensive, according to Gaza health authorities.

“As a nuclear-armed state, Israel's actions are clearly relevant to the Doomsday debate. Of particular concern is the possibility of a broader escalation of conflict in the region, leading to larger conventional wars and more “It could draw in nuclear or near-nuclear states,” Bronson said.

When watches were first made, the greatest danger came from nuclear weapons. climate change It was first considered as a factor in 2007.

“The world in 2023 has been hit by a major disaster and has entered uncharted territory. hottest year on record And global greenhouse gas emissions continued to rise,” Bronson said. “Global and North Atlantic sea surface temperatures both broke records, and Antarctic sea ice reached its lowest daily area since the advent of satellite data.”

Bronson said 2023 was also a record year for clean energy, with $1.7 trillion in new investment. But this was offset by nearly $1 trillion in fossil fuel investments, Bronson added.

“This shows that current efforts to reduce greenhouse gas emissions, while promising, are far from sufficient to avoid the dangerous human and economic impacts of climate change, and that Changes disproportionately affect the world's poorest people,” Bronson said.

The Bulletin of the Atomic Scientists was founded in 1945 by scientists such as Albert Einstein and J. Robert Oppenheimer. It relies on a panel of experts in nuclear technology and climate science to set the clock each year. This watch was first introduced during the Cold War tensions following World War II.

Source: www.nbcnews.com